Smartphone to Steering Wheel

Mitsubishi Mirage G4 - Bakersfield, CA
Use your smartphone to test drive the new 2017 Mitsubishi Mirage G4.

You love your smartphone, obviously. But now you can do even more with it in your Mitsubishi vehicle. That’s because Mitsubishi is turning your smartphone into a steering wheel!

Officially launched in July, offers an interactive, dual-screen experience. With their phone and laptop, drivers can test drive the 2017 Mitsubishi Mirage G4, all from the comfort of their home!

Here’s what to expect when you go to the website: You’ll have front-row seats for the Mirage G4, all with an interactive film. It uses kinetic gestures to move the car so you can actually feel like you’re driving it! You’ll also get to see all of your favorite parts about the G4, like the rearview camera and safety features like Hill Start Assist.

“Our Night Drive campaign is a fitting way to launch this vehicle with the opportunity for our target Smartphone Steering Wheel - Bakersfield, CAaudience to engage with the car through their smartphones,” said Francine Harsini, senior director of Marketing at MMNA.

You’ll also have awesome music to accompany your driving experience, all courtesy of an LA-based DJ. Plus, when you choose the Mitsubishi Mirage G4, you’ll get to keep using your smartphone thanks to Apple CarPlay and Android Auto capabilities!

Check the website out for that interactive test drive, or come into Bakersfield Mitsubishi to take a test drive in the real thing!

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